bad lab shows their claws with new graffiti billboards at ttdi!
July 31, 2018
The complete personal care range man-gineered for the unconventional man, BAD LAB is pleased to present #BADLABBILLBOARDS !
Often associated with vandalism – the last 20 years has seen the rise of graffiti art into a contemporary culture from its subversive beginnings in New York undergrounds to a form of visual art now infiltrated the mainstream. Four Malaysian graffiti artists #BADLABGANGOF4, which include Cloakwork, Katun, Dmojo and Shade, performed LIVE graffiti paintings on four of BAD LAB billboards located on the MRT pillars in Jalan Damansara highway, Taman Tun Dr Ismail, Kuala Lumpur.
With #BADLABBILLBOARDS, the brand intends to push the boundaries – upscaling graffiti by commissioning these creative and talented artists by giving them a sanctioned platform to do what they do best. Throughout the live painting, audiences were treated to a pimped-up and interactive airstream – complete with music and providing visitors a personal experience with Bad Lab products. Amazing photos were taken by country’s best street photographers namely, TTFGA, Bibo Aswan, Nadirah Zakariya and Carlos Khu! The #BADLABMOBILE was also earlier parked at #RIUHINTHECITY (RIUH), a monthly curated creative platform at APW in Bangsar which doubles as a grooming station during the event.
#BADLABBILLBOARDS will be up for 6 months. Witness this stunning work of art along Jalan Damansara, TTDI heading towards Kuala Lumpur! It is a sight not to be missed!
By Erin Sam
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